What’s Wrong With This Picture?

Artist Simon Beck has become a sensation with his “snow circles”, creating concentric spectacles using only his feet as his brush.

Truly, the art, the symmetry, the scale is astounding but there is one thing wrong with this picture. Can you spot it?

Of course, it is not the art itself but the marketing – for if you want to reach out to this great adventurer, you should go to www.facebook.com/snow….

Unfortunately, that is where the pic is cut off and the rest of his profile name remains unknown – as millions look at these pictures and wonder, “who is snow…?”

For as brilliant as Beck may be with his art, he fails at making it easy for people, like sponsoring corporations let’s say, to find and hire him, much less remember his name.

Wouldn’t it be better and more efficient, even profitable to pay up for SimonBeck.com or SBeck.com or SnowArtist.com or even ArtistBeck.com or blah, blah, blah! Am I talking to my shadow?

Because, really, bottom line is all I see is “facebook.com” and once I go there looking for you, chances are very high I will get distracted by someone’s wall post about cleaning out their gutters (Comment: great job buddy!)

And that’s the lesson here, right? By relying on Facebook, you are just another ‘like’ amongst a thousand others – saturated and diluted to the point of numbness. Do you remember anybody’s FB address or do you remember URLs?

Truth is I love this mad snow genius and the works he creates, wish I could buy one somehow, so I penned this as an open letter of praise and criticism and strategy.

For the one thing that is truly wrong with this picture is that your name is not snowshoed in it.

And that’s a damn shame, Mr. Brock, a damn shame.

G.uest Post: Going to TRAFFIC? I Wasn’t Nominated

Ahoy out there to all you domainers…Hello? Hello? Anybody left out there?

Oh well, I do enjoy my own company and tooting my own horn, so I will continue with the train of thought, the main query: are you going to TRAFFIC?

I, sadly, am not, which means all you out there waiting to catch a photog of me, and collect the $500 bounty, will have to wait until the next…whatever.

For the truth is I was not one of many dozens nominated for an award – and yet I feel honored. Seems there were fewer people not nominated than those who were.

Certainly. NameCheap as Sponsor of the Year? They are not even a sponsor. And bloggers? Who exactly wasn’t nominated – besides the chumps here at DC?

But this is why they call him ‘The King’ – for what better way to insure attendance than to nominate…everybody? It’s brilliant and I give Rick all the kudos I can afford in the age of money-less domaining.

See, he is playing off the massive egos in this business and the need for recognition, the need to hear their name called and the award to take home and put on the mantel. “Look, I beat out thirty-nine others to win Domainer of the Year,” you’ll say.

How effective is it? Effective like a hammer to the head.

So effective indeed that a hermit domainer I know, who was nominated and who I can never get to attend anything, emailed me today to see if I was headed there. I told him, sadly, that I had not been invited, er, nominated, I mean.

And that was it – I always knew there was some way to get that domainer out of the house but Rick beat me to it, he figured it out before I and it just goes to show what you can learn from the man. Alot. He is better than I, no diddly.

See that’s the point. That is the lesson to be learned here, whether you are nominated or not: Rick is and always has been worth listening to, worth studying and even emulating – although not in the area of attire.

As for myself, it does not bother me that I was not nominated – I don’t like it when others toot my horn.

Fact is I don’t want your lips on my horn at all, you dirty bugger. I’ll toot it myself, thank you very much.

Until the next one….

Editors Note: G. is a special domain contributor whose views and opinions do not reflect those of DC or its affiliates. In fact, there is currently a $500 bounty for any photo of the mysterious commentator, open since 2010.

G’s whereabouts are currently unknown but he may have been spotted recently at the ICANN Conference in Prague while other reports have him at the Republican National Convention wearing a straight jacket with a sorta gay tie, betting at a Mexican cock-fight and diving for clams off the Italian coast. Another even has him running a crepes stand in Damascus.